Vita Brands develops and supplies household cleaning technology — concentrated bleach tablets, enzyme stain treaters, and natural surface cleaners — under our own brands or your private label.
Four consumer brands, each built for a distinct aisle and shopper need.
Bleach Tablets
Dry chlorine bleach in a dissolvable tablet. One tablet replaces about ¾ cup of liquid bleach — no spills, no splashing, no measuring.
Explore NEAT
Bleach Tablets
A larger, more concentrated tablet for the high-volume household. 80 tablets make 4 gallons of liquid bleach.
Explore Smart Bleach
Everyday Cleaners
A full trigger-spray line built on natural ingredients — glass & surface, bathroom, shower, toilet bowl, and drain.
Explore Brawn
Stain Treater
A six-enzyme stain fighter for fresh and set-in stains. Kid & pet friendly. 8 oz mist, 24 oz trigger, 32 oz refill.
Explore the lineBeyond the core cleaning brands, Vita Brands develops technology across personal care, pet, and beverage — all available in private label.
April 2025 study on the environmental impact of switching from liquid bleach to chlorine tablets.
Every product line we make is available under our control label or built into your private-label program — the same proprietary technology, your packaging and positioning.
Start a private-label conversationIngredient disclosure under the California Cleaning Product Right to Know Act, plus Safety Data Sheets for every product we supply.